Released as Hozier’s debut single in September 2013, the track quickly became a cultural phenomenon, eventually becoming .

On platforms like TikTok, users frequently use the "Take Me To Crunch" phrase in captions and humorous covers, sometimes blending it with fitness-related content (referring to "crunches") or simply as a phonetic parody. How to Legally Download the Song

The black-and-white video portrays a violent hate crime against a gay couple in Russia, highlighting the real-world consequences of institutionalized discrimination.