Download On The App Store Buttons Hot! -
The "Download on the App Store" button—officially known as the —is one of the most vital visual assets for mobile developers and marketers. Far more than a simple graphic, it serves as a universal call-to-action (CTA) that signals trust, quality, and immediate access to Apple's ecosystem.
A well-placed button guides the user’s eye toward the final goal: the install. Marketing Resources and Identity Guidelines - App Store download on the app store buttons
Apple enforces strict identity guidelines to ensure a consistent user experience. If your marketing materials violate these, your app may be ineligible for promotion by Apple. The "Download on the App Store" button—officially known
: The minimum height for onscreen use is 40 pixels . You must also maintain a "clear space" around the badge equal to one-quarter of its height to prevent other graphics from crowding it. Marketing Resources and Identity Guidelines - App Store
Never create your own App Store button or use unofficial recreations from search results. To maintain brand integrity and ensure your marketing assets are approved for potential featuring, always use Apple's official resources:
: A quick way to generate embeddable code or short links that include your specific app's icon alongside the badge. 2. Design and Usage Guidelines
: Use the specific "Pre-order on the App Store" badge before launch and replace it immediately with the "Download on the App Store" version once live. 3. Strategic Placement for Conversion