: An advanced, open-source Bayesian MMM framework designed to provide privacy-durable measurement and granular insights into geo-level data.
: HubSpot's Marketing Dashboard provides a foundational structure for tracking weekly metrics that auto-populate into charts. For more advanced financial tracking, You Exec offers a dashboard to calculate ROI against actual spend. mmm dashboard free download
: A powerful, free R-based package that uses evolutionary algorithms to automate the tedious parts of MMM, such as calculating adstock and saturation. : An advanced, open-source Bayesian MMM framework designed